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A Thought Leadership Strategy That Goes Against The Grain, Ep #10

A Thought Leadership Strategy That Goes Against The Grain, Ep 10 (1)
It’s amazing how words and phrases become popularized and used until they are almost useless. The phrase “thought leadership” is a great example. These days, people seem obsessed with building strategies around thought leadership. But they are doing so without a true understanding of what it is. Thought leadership is...